Someone

from django.conf.urls.defaults import *
from up.views import display_example
import up

urlpatterns = patterns('',
    (r'^example/$', display_example),
    (r'^(?P<type>[A-Za-z]+)?:(?P<title>[A-Za-z]+)?(?P<subtitle>[A-Za-z]+)?+add$', 'up.views.add_content_prompt'),
    (r'(?P<type>[A-Za-z]+)?:(?P<title>[A-Za-z]+)(?P<subtitle>[A-Za-z]+)?$', 'up.views.display_content'),
    (r'^admin:', include('django.contrib.admin.urls')),

)