Mine

(19:07:26) Mallory *help: you use the right version of wlm, put a bit of text, corresponding to whatever charity you want donated to, into your alias and start conversations with people
(19:07:58) Mallory *help: and a portion of the monies earned from the ads on your window and in the buddy list (i presume, anyway) gets donated to that charity
(19:08:09) Mallory *help: mine is stopglobalwarming.org
(19:08:20) Mallory *help: for me, it just means there's some point in not getting rid of the ads, that's all :P
(19:08:43) John  --  ⍨: I really wish I could see the Ads now!
(19:09:52) Mallory *help: yeah, too bad, it's a good thing
(19:11:03) John  --  ⍨: I think using less electrons in conversations might be stopping global warming quicker ;)